| Présentation du Groupe_ HISTORY OF HOSPITALITY EXCELLENCE_ Best Western was founded in 1946 by M.K. Guertin, a California-based hotelier with 23 years of experience in the lodging industry. Best Western International began as an informal referral system among member hotels. By 1963, Best Western was the largest chain in the industry, with 699 member hotels and 35,201 rooms. In 1964, when Canadian hotel owners joined the system, Best Western took the first step toward global expansion. Best Western entered Mexico, Australia and New Zealand in 1976, further establishing its international presence._ AFFILIATIONS AROUND THE WORLD _ At the end of the 2011 fiscal year, Best Western had 2,183 hotels in North America.Best Western has 19 international affiliate offices and property-direct relationships with another six regions. Recently, Best Western welcomed the new countries and territories of Malaysia and Suriname. Best Western International provides reservation and brand identity services for all of its 4,000 hotels worldwide.For further information : http://www.bestwestern.com/about-us/ |
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