
Read more about the 2011 World’s Most Ethical Companies at http://ethisphere.com/2011-worlds-most-ethical-companies/The Rezidor Hotel Group, one of the fastest growing and most dynamic hotel companies worldwide, has been recognized as one of the World’s Most Ethical Companies for the second year in a row: Following a first award in 2010, the Ethisphere Institute (USA) has again honoured Rezidor’s real and sustained ethical leadership and has named the group as one of the 2011 World’s Most Ethical Companies.“We are delighted to receive this prestigious award again, and we are proud that we could maintain our status as one of the World’s Most Ethical Companies”, said Kurt Ritter, President & CEO of Rezidor. “We defended our rank by further going the extra mile and by working with upright business practices which support our own success, bring benefit to the community and raise the bar for ethical standards within the industry”, continued Ritter.Rezidor’s award-winning and group-wide Responsible Business Programme has its roots as far back as 1989. Besides the respect for social and ethical issues within the company the programme also focuses on health and safety for guests and employees as well as on a reduced negative impact on the environment. Rezidor’s ethical culture and Code of Business Ethics is introduced to each employee through the Living Responsible Business training programme. This foundation is expanded and promoted widely within Rezidor from the STAR supervisor development programme, to internal audit training and all the way up to the internal General Managers Certification Programme. It is furthermore reflected in the “Always Care” motto of the group’s Safety and Security programme, TRIC=S, which is internationally recognised as best practice for corporate security management.This is the fifth year Ethisphere, a think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability, has published the WME rankings and presented 110 companies chosen by a committee of leading attorneys, professors, government officials and organization leaders. The methodology for the WME ranking includes seven distinct categories: Corporate Citizenship and Responsibility; Corporate Governance; Innovation that Contributes to the Public Well Being; Industry leadership; Executive Leadership and Tone from the Top; Legal, Regulatory and Reputation Track Record; and Internal Systems and Ethics/Compliance Program.A sampling of other 2011 winners includes Adidas, Timberland, Microsoft, American Express, Starbucks and UPS.