In his new role as Chief Executive Officer, Mr. Willms retains overall operational responsibility for all three hotel brands – Steigenberger Hotels and Resorts, Jaz in the City and IntercityHotel. Sales & Marketing, E-Business, Revenue Management, Strategy, Future Openings & Franchise, Corporate Communications and Corporate Social Responsibility will all also still fall within his remit.
Thomas Willms was previously COO of the group and before in charge of all hotels and activities in Central and Eastern Europe in his capacity as Senior Vice President of Starwood Hotels & Resorts. Prior to this, he served as Managing Director of ArabellaStarwood Hotelmanagement GmbH, having earlier worked for both Maritim Hotels and the Intercontinental Hotels Group. He completed his studies at the Swiss School of Tourism and Hospitality in Chur, Switzerland in 2004, where he obtained an MBA. Mr. Willms is married and has two children.