Senior Vice President, Americas Sales & Revenue Management Strategy and Delivery
Ricardo is Senior Vice President, Americas Sales & Revenue Management Strategy and Delivery, InterContinental Hotels Group (IHG).
In this role, Ricardo leads Americas sales, revenue management and distribution. He serves as a member of the Americas Regional Operating Committee (ROC) and the Global Sales & Marketing Senior Leadership Team.
Ricardo began his career at IHG in 2005 as a member of the Global Strategy team. During the early part of his tenure, Ricardo headed Strategy for channels and loyalty, and managed the integration of IHG’s reservations channels into a multi-channel management organization. Ricardo co-led the first three development stages of the EVEN® Hotels brand; developed the framework for InterContinental® Alliance Resorts; was instrumental in the international roll-out plan for the Hotel Indigo® brand; and championed the establishment of the first global growth guidelines to be incorporated into the development approach across brands.
From 2011 to 2013, Ricardo served as Vice President, Sales and Marketing for Latin America and the Caribbean. He provided leadership to the region’s commercial function and developed IHG's growth strategy for Brazil. Additionally, he was pivotal in the introduction of key sales, revenue management and operations capabilities into the region.
Until early 2015, he led the Americas Strategy, Insights, and Program Office where he mapped how IHG will grow in the Americas region, removed obstacles to growth or delivery, facilitated the region's strategic decision-making process and managed the business agenda for the Regional Operating Committee. Most recently, Ricardo was Vice President, Revenue Strategy & Delivery where he was responsible for revenue strategy, sales, revenue management and pricing for the Americas region.
Prior to joining IHG, Ricardo worked for TACA Airlines (now AviancaTACA) where he was a key part of the leadership team that turned around the performance of the airline by leading the yield management, pricing, revenue planning and alliance functions.
Ricardo holds a Master’s degree from Harvard Business School and earned a Bachelor’s degree in Economics and Finance from Escuela Superior de Economía y Negocios (ESEN) in El Salvador.