Eric De Neef is Executive Vice President & Chief Commercial Officer since June 2014, responsible for Radisson's entire commercial organisation, defining the commercial strategy and driving all activities related to Branding, Sales, Marketing, Distribution & E-Commerce, Loyalty, PR & Communication.
Eric, a Belgian native, educated at the CERIA Hotel & Tourism Management School (Brussels), has over 30 years’ experience in hotels and international hospitality.
Before joining Radisson in February 2011 as Senior Vice President for Park Inn by Radisson EMEA, he served more than 20 years for Accor in various operational and strategic positions, from General Manager of Sofitel Brussels, Managing Director for Mercure in France, Global Head of Branding for Mercure to Managing Director for Accor’s All Seasons, Mercure and MGallery by Sofitel brands in France.
Eric is married and has two children.