Leveling up hospitality: Hotel groups embrace the esports revolution

The intersection of hospitality and esports has become increasingly evident as traditional hotel groups explore partnerships and sponsorships within the gaming sector. This emerging trend underscores...

When sports highlights hospitality brands

Being a premium partner of the Olympic Games, Accor managed to make the best of this big investment. The other hotel groups are also using the co-branding strategy to bring value to their customers...

After F&B, the hospitality industry focuses on wellness

There are as many reasons for travelling as there are travellers themselves, but one reason often comes to the fore: the quest for well-being. According to the Global Wellness Institute, this quest...

Tourism: when religion works miracles 4 - Israel

Religious tourism, deeply rooted in the history and culture of many countries, continues to play a crucial role in the economy and identity of the destinations that value it. Jerusalem, in particular...

Tourism: when religion works miracles 3 - India

Religious tourism is deeply rooted in the history and culture of many countries, and continues to play a crucial role in the economy and identity of the destinations that promote it. India, the land...

Tourism: when religion works miracles 2 - Europe: Italy, Spain & France

Religious tourism is deeply rooted in the history and culture of many countries, and continues to play a crucial role in the economy and identity of the destinations that promote it. In Europe...