Operations

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The "crème de la crème" of spa attitude

4 min reading time

Published on 07/09/09 - Updated on 17/03/22

ESPA, Cinq Mondes, Spatality, Raison d’Etre, After the Rain: all these businesses have developed alongside the formidable surge of wellbeing spaces at properties around the world. These actors started with the launch of a line of specialized products to become the strategic partners of hotel groups today. Their know-how ranges from the initial conception of a spa to follow-up on operations, including recruitment, training and quality management. While they will not reveal their little secrets, these specialists have their own recipes and in-house software to analyze results and optimize management of scheduling, which is strategic along with the additional sale of cosmetic products (between 15% and 40% of a spa’s revenues).

After the RainRaison d’Etre Relatively unassuming as a brand, Raison d’Etre has become a necessary partner for many luxury groups such as Amanresorts, Four Seasons and Capella. In choosing its partners, Raison d’Etre approaches hoteliers for whom the spa is an integral part of the property’s scheme...

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