In line with the trends observed during the last half of 2021, the year 2022 seems to mark the recovery of activity throughout the country. As such, hotels performance is returning to the levels of 2019 and giving new hope to a sector that has been hard hit by the health crisis. This rebound was driven in particular by a very favourable second half of the year with a strong increase in average prices. It should be noted that the economic, geopolitical and health context, although not very favourable, had no real impact on activity, proving once again the resilience of the French hotel industry.
Although French hospitality performance was inconsistent throughout 2022, it did mark a certain return to normal after two rollercoaster years. Thus, different periods stand out: The year 2022 did not begin under the best of auspices as the 5th wave of the Omicron variant swept across the country...
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