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Wine tourism: a sector in full bloom

9 min reading time

Published on 05/09/22 - Updated on 05/10/22

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Wine tourism is much more than just wine tasting, it encompasses the trades and techniques of the vineyard, heritage, gastronomy and well-being, among other aspects. One third of tourists in France cite wine and gastronomy as the main reasons for their stay in the country. From new accommodation offers to cruises, urban vineyard tours by bike and an ever-widening range of outdoor activities, wine tourism in France is diversifying and renewing itself. Let's take a tour of some of France's must-visit wine regions.

Gironde and the Southwest
 
 The vineyards of the Southwest are considered by some to be the jewel in the crown of French wine. In June 2022, it was included in the European Cultural Route of Vine and Wine. The programme is intended to promote national heritage at European level, just like the...

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