
Technology now allows hotels to welcome guests as they enter hotels, right in the lobby. This space began its metamorphosis a few years ago to keep up with the latest evolutions in terms of technology and consumer behavior. They were reinvented under the attentive gaze of design professionals and interior decorators such as Gérard Laizé, President of VIA (Valorisation de l’Innovation dans l’Ameublement) : “When it comes to lobbies, the goal is twofold: to do away with the bank-teller reception area and offer a warmer welcome with improved efficiency and speed.” The efficiency sought by professionals must be achieved first and foremost at check-in, by bringing guests to their rooms and providing concierge services, which are increasingly dematerialized.
Dematerialization of check-in takes offAs lobbies are used less and less exclusively for reception and increasingly include catering services and areas for people to gather and meet, the idea of totally eliminating traditional reception desks becomes a serious possibility. According to Gérard Laizé...
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