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March 2019: Hotel performances in France are in the red

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Published on 26/04/19 - Updated on 23/10/24

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The RevPAR is down despite prices that are kept up, hoteliers suffered in March 2019. Has brand image been spoiled by the yellow vest protests? Paris is down, but it is not alone in its suffering in March and all segments have been affected. March is usually a month of rebound for the french hotel industry which benefits from a busy events calendar. 2019, however, breaks with this tendency.

The Caesar ceremony in February this year is  not enough to explain the drop in hotel performance, reflected in a RevPAR of -1.2% across all categories compared to March 2018, which showed an increase of +6.8%. French hoteliers posted a RevPAR of €59.1 ex-VAT in March 2019, with an OR down -1.8...

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