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July 2020: A breath of fresh air to the hotel industy

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Published on 24/08/20 - Updated on 23/10/24

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The beginning of the second semester of 2020 offers a breath of fresh air to the hospitality industry as the impact of the easing of lockdown restrictions is improving hotel performances across many countries, with the notable exception of the United Kingdom. However, the continuation of restrictions applicable to international travel and the gloomy economic outlook continue to weigh down on the hotel industry which remains in negative territory.

In July 2020, the European hotel industry saw the occupancy rate of its constructed capacity fall by 58.6 points, its average daily rate excl. taxes by 19.7% and its RevPAR excl. taxes by 66.8%, compared to the levels seen in July of last year. In short, OR reached 32.4%, ADR (excl taxes) 81.8 € and...

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