If the final addition is not yet known, it would seem to match that of Prince William and Kate Middleton. This one is said to have cost £34 million (€39 million), the most expensive British royal marriage. By comparison, Prince Charles' and Lady Diana's would have required £30 million (€35 million).

This union is a godsend for the image of the United Kingdom in the world. Especially among Americans, eager to discover the adopted country of the new Duchess of Sussex. Her compatriots were therefore particularly expected. According to the Office for National Statistics, the attendance of Canadians and Americans is on the rise again in May 2017. But nothing let us thinking they were at the rendezvous.

On the French side? FlixBus noted "a very strong increase in demand for Paris-London travel." According to them, the Friday 18 May departures were "taken by storm". Despite the strike movement, some Eurostar trains were also sold out from Paris. The airline also noted a 15% increase, compared to 2017, in the number of passengers travelling from Paris to London on Friday 18 and Saturday 19 May.

More tourists, more customers?

According to the Centre for Retail Research, the UK retail research institute, the event is expected to raise €137 million for UK retailers. In particular, the organization projected that around 40 million euros would be spent on food and beverage. British and travelers could enjoy the pubs two more hours, since they were exceptionally allowed to close at 1:00 am. According to the British Beer and Pub Association, this extension would have released an additional £10 million (€11.4 million). In addition, the fashion industry believes it can benefit from this union, particularly through the "Meghan Effect".

"This major event undoubtedly shines the spotlight of the media around the world on the...