The month of February was satisfactory for European hoteliers, but nothing to get excited about. While the trend may be positive, average daily rates are what is driving the RevPAR up and growth is far from being spectacular. The RevPAR is up +2.2% (58.10€ ex-VAT) compared with February 2018 which proved to be more positive with growth in the overall RevPAR by +4.7%. In February 2019, the occupancy rate progressed slightly on all segments by +0.3 point while prices continued to grow by +1.8%.
Brexit is weighing on the atmosphere in Europe… filling the markets with uncertainty. In addition to the chilling effect on businesses, which are adopting a wait and see attitude, the drop in the Pound Sterling handicaps British clientele who are among the top supply markets for their European...
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