Analyses
Europe
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Operational Management

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August 2023: the European hotel industry makes the most of summer

4 min reading time

Published on 22/09/23 - Updated on 23/10/24

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Hôtellerie tendances Europe août 2023

The fundamentals remain the same, and certain markets continue to stand out, illustrating potential fundamental changes in certain consumer profiles. Countries with a resort offer continue to see strong growth in RevPAR, while others are inviting themselves into the high summer season.

Taking all destinations together, occupancy is stable in Europe and average daily rates are up 4.3% on August 2022, giving RevPAR growth of 4.2%. In terms of occupancy, it is the midscale and upscale segments that are doing best, with +0.7 and 1.8 occupancy rates respectively compared with August...

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