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Europe
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August 2016: Europe between sunbath and sandbar

3 min reading time

Published on 20/09/16 - Updated on 29/06/23

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Hotellerie europeenne entre bain de soleil et ensablement

The summer season 2016 comes to an end with a month of August characterized by an increase in the difference between trends that range from one extreme to the next depending on the destination. The leading countries are consolidating their leadership while others get bogged down despite themselves. Since the beginning of the year the global trend in Europe holds its course toward stability.

Throughout the European continent the Revenue per available room (RevPAR) is down by 2.8% with respect to the same period last year. Average daily rates up slightly by 0.4% have not made it possible to make up for the 2.4 point drop in occupancy rate. This month all hotel categories -including...

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