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A slow recovery in June which ends a first semester largely impacted by the health crisis

2 min reading time

Published on 30/07/20 - Updated on 17/03/22

Over the first half of 2020, the European hotel industry saw its occupancy rate fall by 40.8 points, its average daily rate by 12% and its RevPAR by 63.2%. The higher-end segments, which are more dependent on foreign visitors, were more affected than the more economical segments. Occupancy falls ranged from 32.5 points for the budget segment to 45.3 points for the upmarket and luxury segments, and RevPAR fell from 52.2% to 67.3%.

In terms of occupancy rates, over the semester, not all countries have been affected in the same way. Due to a variety of reasons, most notably the share of domestic customers in the nationality mix, some countries such as Italy (-49.7 pts / -74.1% of RevPAR), the Netherlands (-47.5 pts / -68.2% of...

MKG Consulting

MKG Consulting

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  • MKG Consulting Paris
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