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November 2018: a bright month for French hoteliers

French hoteliers reported good results this month, particularly in terms of prices, which are synonymous with the industry's resilience despite the ongoing protests.

With RevPAR growth by 6.6% for the month of November over last year, French hoteliers have managed to continue to improve their performance. Although all actors benefit from these good results, some enjoy a more favorable location.

Thus, the higher the range, the stronger the price increases: the economy segment sees its prices rise by 3.1%, the mid-range by 4.5% and the high-end by 6.7%.  Driving RevPAR growth this month, price trends enabled the budget segment to record a +3.0% increase in revenues despite a drop in occupancy (-1.2 points).

Occupancy stagnated this month (+0.6 points) and it is again the mid- (+1.4 points) and high-end segments that recorded the strongest increases, taking full advantage of the return of international clientele.

The impact of the Yellow Vest protests is thus less in November and resulted in no loss of revenues for Parisian hoteliers during the weekend concerned.

Business cities are doing well

Paris Intramuros continues its momentum with an increase in RevPAR by nearly +14% thanks to the growth in occupancy (+3.7 points), which stands at 83% and especially in the ADRs (+8.8%).

This month, Parisian hoteliers benefited in particular from the international event linked to the centenary of the Armistice, during which more than 70 heads of state visited the capital.

The Paris conurbation is experiencing the same trend with prices  (+7.5%) and occupancy (+2.2 points) on the rise, driving RevPAR to new highs (+10.6%) at €95.8 excluding tax.

Price increases are leading the way in Lyon (+13.2%), Rennes (+6.8%), Nantes (+6.3%), Bordeaux (+5.6%), and Strasbourg (+4.4%), which, although they are not experiencing strong growth in occupancy, are seeing their RevPARs surge. Lyon this month posted one of the most significant revenue increases in France (+15.1%) with a RevPAR at €78.3 excluding tax.

On the other hand, Lille and Rouen are improving in terms of occupancy (+3.6 and +4.9 points respectively) while their prices are stagnating. 

The Mediterranean pales in comparison

Despite circumstances, events usually held in Cannes this month  such as MAPIC and NRJ Music Awards, attendance fell by -6.3 points forcing hoteliers to lower their rates (-1.5%).

The same is true in Nice, but in a more moderate way with a RevPAR (-5.0%) weakened by a decline in prices (-1.1%) and further impacted by the drop in occupancy (-2.1 points) this month.

Montpellier, on the other hand, managed to increase its OR (+2.5 points) but only at the expense of its prices that collapsed (-7.2%).

Between the Hérault and the Alpes Maritimes, Marseille is doing a balancing act, with prices that are certainly slightly down (-0.7%) but with occupancy on an uptrend (+2.3 points) to the benefit of hotel operators' RevPAR (+3.1%). A little bit of blues on the French Mediterranean coast where Marseilles' hoteliers are among the only ones to see their revenues increase.

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