July: Europe’s hotel industry hits rock bottom

2 min reading time

Published on 02/09/08 - Updated on 17/03/22

Certainly 2007 was an excellent year, but July 2008 nonetheless leaves hoteliers worried. Occupancy rates were way down in all European countries. Fortunately, most of them were able to compensate for this drop with higher daily rates. Europe’s hotel industry ended the month with a RevPAR up by 3.3%. But doubt remains for the months to come.

Astrong Euro, expensive petrol, a slump in America’s economy, swelling inflation: the hotel industry is feeling the effects of this potentially explosive cocktail. The uncertain economic situation is etched in the minds of travelers when they pack up their suitcases, or not.... Unanimously, no...

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