Although results are not fundamentally bad in May, France is positioned behind with respect to some of its European neighbors. Although indicators are generally up, the rate has slowed and ORs are down slightly. Election weekends and long weekends certainly slowed growth during this period. Occupancy on the economy categories, in particular, seem to have suffered from this calendar that does not encourage business travel. Nonetheless the cumulated results on twelve months are very satisfactory (+7.2% for the RevPAR) and see the upscale and 3* segment in excellent health. And average daily rates progress evenly across all segments.
The hard budget category – 0* in particular – set the pace last May. Because of the many long weekends and presidential elections, 0 and 1* hotels, which are more weakly positioned on the Leisure segment, were unable to compensate for the drop in business tourism. As a result, occupancy is down by...
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