August: gray skies but the mood remains good

2 min reading time

Published on 04/10/07 - Updated on 17/03/22

All categories see a growth in their revenues across 12 months, with clear improvement on the 4 * segment whose RevPar is up by more than 10%. Two destinations highlight this uptrend: Paris and the Riviera, particularly thanks to their large upscale inventory. Result: the global rise in room rates is constant and regular and does not seem to dissuade the customers, since the occupancy also progresses by 1.5 points. Whereas the World Rugby Cup is in full force and November will be see many events in the capital - with the Batimat fair in particular – hoteliers can look forward to the end of the year optimistically.

The weather did not really improve over the morose and rainy July, but the month of August nonetheless confirms the good summer trend for French hotels with a global RevPAR up by 9.4%. The shortening of the summer season between mid July and mid-August was to the advantage of hotel chains, which...

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