Radisson Hotel Group’s midscale design-focused lifestyle brand, prizeotel, is launching its new prizePromise sustainability commitment which provides a holistic approach to sustainability from construction to operation of hotels.

As prizeotel continues to expand its European portfolio in 2023, the brand is reinforcing its sustainability commitment to the planet, people, communities and team members with the launch of its prizePromise.

The prizePromise sustainability commitment includes:

- 100% Carbon Neutral Stays – Every prizeotel stay across the brand’s 16 properties is carbon neutral in support of the REDD+ Verified Carbon Standard, Rimba Raya biodiversity reserve project.

- Green Housekeeping – prizeotel has partnered with Dr. Schnell, a pioneering climate neutral brand since 2021 for its use of eco-friendly cleaning products. Guests who opt for green housekeeping are given drinks tokens to be used at that hotel during their stay.

- Elimination of single-use plastics –Filtered water tap installations will also be placed in all lobbies across the portfolio.

- Enabling green mobility – prizeotel properties will offer EV charging stations in cooperation with mobility partners. prizeotel also pays for public transport for all employees to reduce their pollution footprint on the planet.

- Trusted actions with Hotel Sustainability Basics – all prizeotel properties are implementing the Hotel Sustainability Basics, 12 essential sustainability criteria focused on resource efficiency, the planet, and people, all verified by a third party.

- Aiming for Net Zero by 2050 with Green Buildings – all new build prizeotel properties will be certified as green buildings, and each conversion hotel will have a dedicated plan to improve the building’s environmental performance aligned with LEED, BREEAM, and EDGE certifications.

 

90% of consumers are looking for sustainable options when booking travel, especially for young lifestyle brands like prizeotel. With prizePromise we have made a conscious choice to provide all the essential elements of a sustainable stay, in line with Radisson Hotel Group’s leading sustainability strategy. Although inflationary pressure on our business is high, we believe in sustainable travel and cannot shy away from our responsibility for a sustainable future.

Connor Ryterski, Managing Director, prizeotel