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Kerzner International unveils it new brand: Rare Finds collection

Under this new brand, Kerzner has assumed management of Bab Al Shams, Dubai’s desert resort, owned by Meydan. The resort will close for an extensive reimagination between May 2022 and early 2023, reopening as part of Rare Finds collection.

The extensive reimagination of this desert resort will introduce a completely renewed aesthetic whilst maintaining the resort’s authentic equestrian identity. Guests will enjoy reimagined culinary experiences such as modern Arabic cuisine, a rooftop lounge, and al fresco dining. The new F&B offer will use local and responsibly sourced ingredients.

To complete the reimagined offer, the resort will feature a spa called « The Desert Spa » which combined both traditional and contemporary treatments. There will be also couples’ treatment rooms with plunge pool, sauna and steam rooms, an indoor courtyard pool and a relaxation area as well as fitness facilities.

Bab al Shams will also offer a large selection of expertly curated itineraries and bespoke outdoor activities, tailored to each individual guest. These experiences will include for instance desert equestrian sports, star gazing with in-house astronomers, sandboarding amongst the dunes, archery, desert safaris, fireside storytelling and hot air balloon rides.

This resort is designed to be family-friendly with numerous break out spaces and activities, including a game room and family entertainment venue offering a multi-generational resort experience. Events and celebrations can also be hosted inside the resort with indoor and outdoor event spaces that can host up to 500 guests. 

I am excited to welcome Bab Al Shams Desert Resort to the newly introduced Rare Finds collection. The addition of this legacy landmark desert resort marks Kerzner International’s continued growth and expansion within the region. […] We have been part of Dubai’s storied history with one of the first ultra-luxury resorts with One&Only Royal Mirage followed by the epochal Atlantis, The Palm and we continue to be very bullish on the destination with the upcoming opening of Atlantis, The Royal Resort & Residences later this year and One&Only One Za’abeel joining Bab Al Shams next year. We are thrilled to continue to be part of the future of Dubai, and we look forward to welcoming guests to discover this new, evolved idyllic retreat. 

Philippe Zuber, CEO of Kerzner International

Kerzner will continue to strategically grow the Rare Finds Portfolio, a collection which focuses on « hotels and resorts that bring the essence of a destination to the forefront, their proximity to rich cultures offering distinctly humbling journeys of incredible discovery ».

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