For 20 years, the Global Lodging Forum has covered problems that hotel industry professionals are regularly faced with. This anniversary edition of the Think Tank for the hotel industry will be based on the theme "Preparing the new landscape of Hospitality" and will focus on "The event". It will take place on Monday and Tuesday, March 21 and 22, at the Pullman Paris Montparnasse, in Paris.
It once took a full generation to set up a new model of the tourism economy. Globalization, technology, and the evolution of needs and behaviors have sped up the transformation of the landscape of the global hotel industry. It expanded into a panorama, incorporating new practices, new players, new concepts... Old templates collided with on-line distribution, OTA's control over marketing, e-Reputation diktat, the emergence of hybrid concepts and the rapid growth of collaborative hospitality.
In addition to the presentations, networking and debates that take place at the Global Lodging Forum each year, this year a "White Paper of the Hospitality Industry" is expected. Another innovation this year: exhibitors will be present throughout the exhibition to present their products and projects to sector professionals. Reserve now!
Click here for the preliminary program of speakers, round tables and presentations at this 20th anniversary edition, and sign up to contribute to considerations of the hotel industry of tomorrow or to meet exhibitors and other participants in the event.
By telephone 01 56 56 87 71, by email to events(@)hospitality-on.com or at our on-line store.
|*Reduced fee for students and professors|
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