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Plaza Athénée: innovation is not a luxury

5 min reading time

Published on 01/07/05 - Updated on 17/03/22

The Plaza Athénée has made innovation its war-horse.The Forum Créativité (Creativity Forum), a place for reflection that is open to all its personnel, was created in order to stimulate the creation of innovative projects.The process unfurls in several stages and as many workshops. This experience is a growing craze.

Playing the modernity card: the Plaza Athénée has taken up this challenge in order to make tradition rhyme with innovation. Beginning of 2004, the Parisian palace, the Dorchester Group’s jewel, is progressively implementing its “Forum Créativité” (Creativity Forum), a tribune for stimulating its...

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