B&B adds a 36th hotel in the Ile de France to its supply with the opening of the B&B Nanterre Rueil-Malmaison.
This property offers design design that is entirely rethought for urban properties by the brand. The hotel, which offers 150 rooms, is located near La Défense and the U Arena. It is the third property to open with the new urban concept.
Georges Sampeur, Chairman of the Groupe B&B Hôtels (until end January) declared: "The the opening of this 400th hotel confirms the pertinence of the Group's strategy. Form its creation in 1990, B&B Hôtels has pursued an intuition: the are major perspectives for a quality economy hotel group. A kind of "new generation" of hotels that is well thought out and whose economic nature takes nothing away from comfort. By making this intuition a reality, B&B Hôtels opened the way to a new hotel model: warm, functional, seductive and affordable."
As of January 1, 2017, B&B was the 38th global hotel group with 392 for a total of 33,615 rooms, according to data published by Hospitality ON.
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