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Ibis Styles inaugurates the first hotel dedicated to comics

Ibis Styles opens on February 14 at the Rondeau de Carouge, just outside Geneva, the first hotel entirely dedicated to the 9th art, enhanced by seven Geneva cartoonists.

Sleeping in a comic strip panel, what an unusual idea! It’s actually a room with all the amenities, in the heart of the city that saw the birth of comics under the pen of Rodolphe Töppfer. Ibis Styles Genève Carouge pays homage to the comic strip and gives a free reign to comic book artists to decorate the lobby as well as the different floors with monumental frescoes and dream-themed rooms.

The 119 rooms of the ibis Styles Genève Carouge represent the dream vision of six designers: Buche, Tom Tirabosco, Exem, Albertine, Zep and Frederik Peeters. For each floor, they have imagined, two original creations that have been replicated on two walls of each room. Each floor is dedicated to an artist, so there are six different worlds and styles available to the clients. They can also choose which panel in which they wish to spend the night at the welcome desk, depending on availability.

The comic strip atmosphere is enhanced by a display presenting the creation of the artwork behind the scenes with notes on the author. Like a true cocoon, the graphic and playful rooms each have a giant window shaped into a comic box which overlooks the outdoor animation of Carouge. A library in the lobby allows guests to choose self-service books and the bar "CUP" will be open to both hotel guests and local customers.

The ibis Styles Geneva Carouge is the fourth hotel of the economic brand design & lifestyle in Geneva. The city lists half of the brand's hotels in Switzerland; other establishments can be find in Basel, Bern and Lucerne.

Philippe Alanou, Managing Director of AccorHotels Switzerland, adds: "This hotel will also offer a whole new customer experience at the reception. Indeed, the hotel does not have a traditional reception. Upon arrival, the client will be welcomed by the staff and check-in will be done in the lobby or at the bar. The goal is to remove the "barrier" between the employee and the customer, to make the formality of check-in more user-friendly and personalized and thus strengthen the human relationship."

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