Accor extends its partnership with Construcții Erbașu and plans two projects in Romania

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Published on 14/11/23 - Updated on 23/10/24

Accor Pologne

Accor, the world-renowned hotel group, is set to deepen its collaboration with local company Construcții Erbașu. This strengthened partnership is marked by the signing of hotel management agreements for two new establishments in Bucharest and Oradea, as well as the extension of the existing management agreement for the ibis Styles Bucharest Erbas.

The collaboration introduces Novotel Living Bucharest Baneasa, a 150-room extended-stay hotel concept due to launch in June 2025. Nestled in Bucharest's bustling market, the hotel will offer different types of rooms equipped with kitchenettes, providing flexible space for work. The ground floor will be designed as a vibrant social hub for dining, socialising and meetings. Other facilities include an all-day dining area, a cinema, flexible meeting spaces, a fitness room, ample parking and a picturesque open-air green space. Located opposite Baneasa Shopping City, it promises a convenient location.

The partnership also includes the construction and operation of a 120-room ibis Styles in Oradea. Construction is scheduled to begin in the first quarter of 2024 and the new ibis Styles Oradea Erbas is expected to welcome its first guests in 2026.

Accor and Construcții Erbasu have further strengthened their collaboration by extending the existing management agreement for ibis Styles Bucharest Erbas, located in the Aviației area and operational since 2018. The extended agreement will remain in force until 2033.

This strategic alliance reflects Accor's commitment to expand its footprint in Romania and introduce innovative hospitality concepts in key locations across the country.

“The growth of our successful partnership with CONSTRUCȚII ERBAȘU S.A. is testimony of Accor’s unwavering commitment to enhance the growth of local hotel owners and investors and to contribute to the design and delivery of exceptional hospitality projects that match the needs and expectations of today’s travellers and bring value and notoriety to their respective destinations. As we embark on a new stage of our common journey, I am confident that the properties we ae announcing today will become landmarks for their areas and bring new standards of quality and service within their segments.” – says Maria DRĂGULIN, Development Director – ENA Development Southeast Europe – Albania, Bosnia & Herzegovina, Croatia, Czechia, Hungary, Kosovo, North Macedonia, Malta, Montenegro, Serbia, Slovakia, Slovenia

"Today’s announcement marks the growth of our hospitality portfolio and reinforces the pledge we made five years ago, when we launched ibis Styles Bucharest Erbas. To honour the legacy of our first hotel and to take its story further. Accor group has been a reliable partner for us in this endeavour and we are happy to expand our collaboration. With Accor’s gallery of powerful and iconic brand and its strong marketing and distribution channels, we bring our investments to the spotlight and pin them to the map of international travellers.” - said Cristian Erbașu, CEO of CONSTRUCTII ERBASU S.A

With more than 33 years of experience, CONSTRUCȚII ERBAȘU is one of the leading construction companies in Romania, having completed more than 1,000 projects and generated sales in excess of €205 million in 2022.

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