Marriott International announced that it has signed an agreement with luxury hospitality development firm Flag Luxury Group to bring The Ritz-Carlton brand to New York City’s NoMad neighborhood, also known as North of Madison Square Park.

Designed by Rafael Vinoly, this landmark project will include both a hotel (250 rooms) and 16 branded residences conceived of by interior design firm Yabu Pushelberg. 

“We are thrilled to be working with Flag Luxury Group to bring this significant project to the NoMad area. Thanks to buzzing restaurants and bars, unique retail and notable architecture, NoMad has become one of Manhattan’s most popular neighborhoods,” said Tony Capuano, Executive Vice President and Global Chief Development Officer, Marriott International. “This signing speaks to the strong demand we are experiencing for luxury hospitality and branded residences.”

Once the location of some of the first luxury hotels in New York, this neighborhood was the meeting place for the Gilded Age elite and, later, for music publishers and songwriters.

“The Ritz-Carlton New York, NoMad, is set to become the epicenter of one of New York City’s most exciting neighborhoods and we are thrilled to be collaborating with Marriott International on this iconic project,” said Dayssi Olarte de Kanavos, President of Flag Luxury Group. “The hotel and residences tower will have an ideal location and sophisticated design, complemented by the celebrated Ritz-Carlton service.”

True to The Ritz-Carlton brand, the tower will include refined accommodations, a fine-dining restaurant, the brand’s renowned Club Lounge, a signature Ritz-Carlton Spa and fitness center and a rooftop bar.

With construction already underway, the hotel and residences are expected to open in 2021. Flag Luxury Group will develop the hotel and residences tower, which will represent an investment of more than $500 million.