MKG Hospitality introduces the 19th edition of its annual hospitality activity forecasts. This outlook is a result of over 25 years experience in data collection, market observations, industry cycle analysis, and of course affiliation with industry leaders. Forecast models are always enhanced and crosschecked each year with economic data, international supply evolution and activity performances.
In these forecasts, occupancy rate and ADR are estimated and lead to a RevPAR level estimation in each category.Please do not hesitate to contact us, if you require any further information: hcs@mkg-hospitality.com / +33 (0)1 56 56 87 81The activity forecasts are based upon econometric model results which integrate the economical context changes (GDP). It also integrates a deep statistical knowledge of the hotel industry cycles mechanisms. The forecasts have been realised in each hotel segments.In France, all the categories have had a specific econometric treatment (except the budget category which is a consolidation between 0* and 1*). In Germany, United-Kingdom, Netherlands, Belgium, Spain and Italy, the budget category has not been processed in the forecasts.Indeed, the supply is too weak to ensure the results a statistical reliability. The econometric model have been accurately chosen, they take into account the ADR recent variations. However, in the recent times, behaviour models of the economic agents, consumers and producer, have been deeply modified what makes the forecasts harder.Thus, when the model doesn’t take enough into account the price adaptations to the demand variations, it’s in RevPAR terms that the forecasts results must be considered.This report is available under the 2 below formats: -* Full Report -* Reports by Country: -# France -# Germany -# United-Kingdom -# The Netherlands -# Belgium -# Spain -# ItalyThe prices are without taxes. Please note that French VAT is applicable if the company invoiced is based in France. If you company is based in France please click here to buy the reports.
