Located close to Hyde Park and Kensington Palace, Bayswater in West London is known for its streets lined with grand terraces of white stucco houses and garden squares. Among these stands an iconic building and former department store – Whiteleys –which will become home to Six Senses London in 2023.
The hotel that will mark the brand’s entry into the UK will have 110 guest rooms and suites, starting from 33 square meters. It will celebrate the building’s origins, while making space for modern living. There will also be 14 branded residences including bespoke interior design, concierge service, dining, housekeeping and wellness programming.
Sustainable heritage preservation
Whiteleys takes its name from visionary entrepreneur, William Whiteley, who opened his first drapery shop in Westbourne Grove in 1863. A little over a decade later, the shop had grown to a department store described as “an immense symposium of the arts and industries of the nation and of the world”. Once a vibrant destination that was the focus for the surrounding residential neighborhood, Whiteleys was redeveloped in the 1980s into a shopping center with a cinema and bowling alley that closed its doors in December 2018 as its popularity diminished.
The redevelopment of the Whiteleys building is headed by a Meyer Bergman-advised fund, with the residential real estate developer Finchatton as development manager. In collaboration with the British architectural firm, Foster + Partners and its responsible design approach, this historic landmark will become a sensitively restored mixed-use development. The original Grade II façade, central courtyard and dome will all be preserved, as will the majestic internal staircase (modeled on the La Scala opera house in Milan), which features as the centerpiece on the ground floor of the hotel.
Design inspired by connectivity
Inspired by the building’s origins, the interiors of Six Senses London are designed by internationally celebrated AvroKO in conjunction with executive architects EPR and combine nostalgic nods to classical detailing and art deco alongside modern streamlining. To add a touch of local culture to the preserved Great Exhibition mood, contemporary art from British artists will be showcased throughout the hotel.
The Six Senses brand philosophy of connection to people and nature is central to the convivial and biophilic tone of the ground floor. It features a lobby bar and lounge to relax in, all-day dining in a restaurant with an open kitchen and seating area in the courtyard.
“I feel nostalgic when talking about Whiteleys. I grew up in the neighborhood and my parents used to bring me here,” says Chief Executive Officer Neil Jacobs. “It is a wonderful opportunity to pay homage to this heritage and bring our brand values to life in this part of town, while celebrating our first port of call for Six Senses in the UK.”
Non-conventional approach to wellness
Six Senses Spa will play an integral part in the hotel’s offering. In a space reminiscent of an old-fashioned London underground station, the spa journey will mirror the different energies of the city life, from the sensory stimulation and movement of the street to the stillness and calm of a quiet café or park. Highlights include 325 square meters dedicated to fitness, a 20-meter indoor swimming pool, an Alchemy Bar and a relaxation room with vaulted ceilings.
On the second floor, residents and members will access a new kind of social and wellness club. This space will feature a central bar and lounge, coworking spaces, a restaurant and wellness rooms. Pioneering programmes will encourage growth, reflection and reconnection.
Marcus Meijer, chief executive officer of Meyer Bergman commented, “We are very excited to announce the agreement with Six Senses. It’s a key element in the transformation of Whiteleys as well as the wider Queensway regeneration plan. The Six Senses brand stands for luxury, design, wellness and sustainability, values that form the keystone of our vision for this vibrant part of London.”
Finchatton Co-founder Alex Michelin said, “Six Senses London will be a first, not only having best-in-class spa and amenities, but also a new kind of social and wellness club unlike anything we have seen in London or for that matter, in a new development. We identified Six Senses as the ideal partner for the Whiteleys redevelopment with wellness at its core and also experiential pioneering programs. These are things which will be at the heart of the new Whiteleys offer and we look forward to creating something really incredible together.”
Meyer Bergman is a privately-owned real estate investment management firm with a portfolio of real estate projects across Europe and the USfor the world's most discerning clientele around the world.
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