Rove Hotels, the Stylish & Affordable brand shows up to the La Mer’s beach, in Dubai

2 min reading time

Published on 17/12/20 - Updated on 17/03/22

La Mer's Beach (Dubaï)

It is on La Mer Beach in Dubai that the new midscale Rove Hotels is set up. The specialist in this destination, aims to breathe a certain dynamic with a strong local footprint in its hotels.

Not just an ideal surf spot

Located on the shores of the Dubai waterfront, more exactly at La Mer, the new property which recently opened its doors (December 2020) enjoys proximity to both water and land sports areas, shops, gourmet restaurants or even with the iconic Dubai Mall and Burj Khalifa. The place is renowned by surfers for its long sandy beaches and pristine waters. Ideally located, the city center and the City Walk can be reached in 10 minutes by car.

A hotel in its element

The atmosphere and architectural style are reminiscent of the religion of surfing for this area. We discover a large colorful lobby and carefully furnished rooms while respecting the guide line of relaxation and surfing.

Two options for the room, the first: The "Rover" room, light and airy 26 m², enhanced by a Juliet balcony overlooking the cityscape. The second, the "Rover Room Sea View", has the same characteristics, but this time with a significant difference: the beaches of the Persian Gulf Sea. These two room categories offer amenities such as a King / Twin bed , a sofa bed, a rain shower, a mini-fridge, an interactive television and amenities.

More than a stay: an experience

The beach and the surroundings of Rove La Mer offer a wide choice of restaurants ranging from street food to gourmet catering. The hotel has an indoor and outdoor terrace that overlooks the beach with stunning views. The Drink Truck serves bewies to a musical background, as does the Beach Bar, the Le Daily restaurant makes its menu available throughout the day. The key words are escape and relaxation, whether solo or with the family.

Rove Hotels mixes cultural and technological connection

This contemporary hotel brand currently operates midscale hotels only in the United Arab Emirates. The groupt wants to reflect the culture and wonders of Dubai within its resorts for clients who stay connected through technology and the desire for cultural discovery. Rove Hotels defines itself as a brand positioned in a new niche in Dubai's dynamic midscale hotel sector.

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