Ibiza-based Palladium Hotel Group has launched the BLESS Collection, a new luxury brand whose first property will open in Madrid in December 2018.
BLESS Hotel Madrid will be located in the heart of the city’s Salamanca district, offering 111 guestrooms, a rooftop pool, bowling alley, spa and gym, restaurant, three bars as well as conference spaces.
The BLESS Collection Hotels brand is built around the concept of Hedonistic Luxury. The brand "worships the pursuit of happiness and the good life". It will offer innovative services and features created to feed the spirit and allow guests to experience the best of living.
For example, a personal butler will help guests prepare their perfect BLESS bath experience each day, with a range of bath salts, soaps and essences, depending on skin type, mood and other factors. And guests will be able to customize their resting experience through various features such as choosing their bed linen, pillow type and sleep scents.
The property’s distinctly Mediterranean-styled interiors have been designed by Spanish designer and architect Lázaro Rosa-Violan, whose vision is to create a quintessentially Madrilenian character with a contemporary slant.
The hotel will also present a non-stop programme of entertainment drawing on the destination’s cultural agenda. These happenings will include live music, fashion shows, pop-ups, performance & visual art and photography exhibitions.
Following this opening, the brand is also slated to open BLESS Hotel Ibiza in 2019, with further hotels to be announced shortly.
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