IHG partners with Msafiri Limited to expand its portfolio across African markets

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Published on 02/11/22 - Updated on 02/11/22

IHG expansion Africa

IHG Hotels & Resorts has signed franchise agreements with Msafiri Limited to rebrand three properties across Tanzania and Kenya under the brands Holiday Inn and Crowne Plaza.

Holiday Inn Nairobi Two Rivers Mall and The Fairview Nairobi in Kenya and Crowne Plaza Dar es Salaam in Tanzania are now open and are welcoming guests. Across each property, IHG Hotels & Resorts and the new owners will elevate the guest experience by completing renovations and enhancements, incorporating brand hallmarks and standards.

Holiday Inn Nairobi Two Rivers Mall is located in the vibrant Gigiri/Runda district, in northern Nairobi. The hotel is within the 100-acre Two Rivers Mall & Entertainment complex, including 200 shops, the City’s theme park and an array of family fun activities.

This new Holiday Inn Nairobi features 171 rooms meetings rooms, a gym, a swimming pool and an all-day dining terrace.

The Fairview Hotel, located in Upper Hill Nairobi, is one of the City’s landmark addresses. The Fairview was converted from a 1920s manor house in 1932. The property will be undergoing a sensitive refurbishment before operating under one of IHG’s boutique brands.

The new ownership’s investment at Fairview is anticipated to have a positive social, environmental and economic impact. Following the refurbishment, the team also hopes to achieve a material reduction in the property’s energy consumption.

Crowne Plaza Dar es Salaam is located within the central business district of Dar es Salaam. The property offers 148 bedrooms, an all-day dining restaurant, a bar, meeting rooms, a modern gym and a swimming pool. Additionally, the property is conveniently located close to the city center and not far from Julius Nyere International Airport.

Africa’s hospitality and tourism industry has weathered the disruption of the past two years, with a rising number of inbound travellers highlighting how much potential the region has. Our expansion across Kenya and Tanzania is testament to how IHG Hotels & Resorts is encouraging this potential and meeting the returning demand quickly. We are delighted to have these properties join the IHG family and are excited to offer our guest the exceptional hospitality that we are known for. […] An ownership that includes Actis and Westmont Hospitality is important partnership to IHG, we are pleased to grow together in the region and to bring exceptional properties and hospitality to guests visiting these two important gateway cities.

Haitham Mattar, Managing Director, India, Middle East & Africa at IHG

We are delighted to strengthen our partnership with IHG and expand our portfolio together into new markets and different brands. Africa has tremendous MICE, business and leisure growth potential. Franchising with IHG at a time when travelers are increasingly purchasing branded offers on the continent also makes sense. These three hotels that are joining the IHG platform are very well located and will offer guests a great place to stay. We expect all three properties to benefit from the strength and scale of IHG’s global systems, technology and strong loyalty programme.

A representative on behalf of the ownership

IHG currently operates 28 hotels across 5 brands in Africa, including: InterContinental, Crowne Plaza, Holiday Inn, Holiday Inn Express and voco with a further 22 hotels in the development pipeline due to open within the next three to five years.

The group has recently signed several signing agreement through the EMEA region to expand its portfolio; in southern Europe with Grape Hospitality and with Solutions4Hotels GmbH in Germany. IHG also targets Turkey with the announce of new signings and openings across the region. 

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