Accor strengthens its presence in Central Europe and the Balkans

3 min reading time

Published on 27/06/23 - Updated on 27/06/23

Accor is making significant progress in Central Europe and the Balkans thanks to its partnerships and expansion plans. Two projects are currently underway: the modernization of the ibis Bratislava Centrum in Slovakia in collaboration with Mogotel Hotel Group, and the opening of the Pullman Kolašin Breza in Montenegro in partnership with CG Resort. These projects demonstrate Accor's commitment to setting new standards in these prosperous regions. Accor is making significant progress in Central Europe and the Balkans thanks to its partnerships and expansion plans. Two projects are currently underway: the modernization of the ibis Bratislava Centrum in Slovakia in collaboration with Mogotel Hotel Group, and the opening of the Pullman Kolašin Breza in Montenegro in partnership with CG Resort. These projects demonstrate Accor's commitment to setting new standards in these prosperous regions.

Partnership and renovation in Bratislava

The long-standing collaboration between Accor and the Mogotel hotel group enters a new phase with the revitalization of the 3* ibis Bratislava Centrum. This well-established partnership aims to combine Accor's global industry expertise with Mogotel's successful experience in operating hotels in Central and Eastern Europe. As part of the agreement, the ibis Bratislava Centrum will undergo a complete refurbishment to bring it into line with Accor's ibis brand standards, guaranteeing a good guest experience. The hotel's prime location in the heart of the Slovak capital makes it an ideal choice for travelers looking for affordability and high-quality service.

"We are delighted to take on the challenge of revitalizing this hotel and offering our guests an unforgettable experience. Our increasingly close collaboration with Accor is a testament to our commitment to exceptional service and international franchise standards. We look forward to unveiling the remarkable transformation of the ibis Bratislava Centrum."- Ivans Dokicans, Development Director, Mogotel Hotel Group

"We are delighted to be embarking on a new journey with the Mogotel Hotel Group. The ibis brand offers dynamic venues that encourage people to connect and interact, making it a fantastic addition to the hotel market in Bratislava and Slovakia. We are confident that the renovated hotel will exceed expectations and continue to provide a memorable stay for our guests from around the world." - Dilek Sezer, Senior Development Director - Accor South Eastern Europe.

Expanding presence in Montenegro with Pullman Kolašin Breza

Accor's expansion in the Balkans continues with the expected opening of Pullman Kolašin Breza in Montenegro. Thanks to a strategic franchise agreement with CG Resort, Accor intends to strengthen its position in the upscale segment in Kolašin. The 5* complex features 144 rooms and 17 apartments and is inspired by Montenegro's mountainous landscape. The Pullman Kolašin Breza offers luxurious accommodation, with private balconies offering mountain views. Its design harmoniously blends modern elements with rustic charm.

Located in Kolašin, a renowned ski and mountain resort, the hotel is surrounded by picturesque mountain ranges and overlooks the Tara River. Guests can enjoy year-round activities, from outdoor adventures to discovering the region's culinary and cultural offerings. The hotel's advantageous location enables seamless connections with neighboring Serbia and the wider region, thanks to well-served roads and the Belgrade-Bar railroad line. In addition, Montenegro's improved infrastructure, including a recently completed freeway, offers convenient access to major European destinations.

"We are delighted to be working with CG Resort on this magnificent project. This partnership underscores not only our commitment to growth in the Balkans, but also the exceptional value our local partner brings to the table. The Pullman Kolašin Breza presents a remarkable fusion of style and location that is sure to impress our guests from around the world. We are confident that this project will contribute significantly to our success in the region and captivate travelers looking for an unforgettable mountain resort experience." - Dilek Sezer, Development Director - Accor Premium, Midscale & Economy Brands - South-Eastern Europe.

"The partnership with Accor offers CG Resort a tremendous opportunity to have a positive impact on the entire hospitality sector in Montenegro. We are convinced that this collaboration will be a great success. Together, we will realize the full potential of this exceptional company. The global resources and world-class operational standards offered by Accor, combined with our local knowledge, provide the ideal foundation for building a truly high-end destination. We look forward to delivering an extraordinary customer experience at Pullman Kolašin Breza." - Milić Peković, CG Resorts Development Director

Accor's expansion in Central Europe and the Balkans underscores its commitment to offering hospitality experiences in partnership with well-established local players. The modernization of ibis Bratislava Centrum and the opening of Pullman Kolašin Breza demonstrate Accor's commitment to setting new standards and offering stays in key destinations in these regions.

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