IHG Hotels & Resorts partners with Groups360 to launch integrated direct reservation solution

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Published on 02/03/21 - Updated on 17/03/22

IHG Hotels & Resorts

Group360 and IHG Hotels & Resorts launched GroupSync Engage, the industry's first integrated direct booking solution for groups that includes both meeting space and rooms.

Some IHG Hotels & Resorts properties are the first to deploy GroupSync Engage, a reservation platform that enables event organizers to provide rooms and meeting spaces in real time.

IHG is the first brand to launch this instant reservation platform, which will be available in approximately 30 hotels in the United States in the coming weeks.

Event planners can now book rooms, meeting spaces or both in a single online transaction. This first deployment marks the first of many deployments of GroupSync Engage with IHG during 2021.

Simplifying the booking process lightens the workload for planners and frees up hotel staff and resources, which are critical issues in this time of recovery for the hospitality industry.

This instant booking capability also allows guests to customize their event by selecting food and beverage options, audio-visual requirements and meeting room configuration.

We're always looking for ways to make life easier and more efficient for meeting planners - allowing them to instantly book meeting space will eliminate the need to create a tender. We know not all planners are booking meetings right now, but with our recently enhanced Meet With Confidence program, GroupsSync Engage is one more way for us to be ready when they are.

Derek DeCross, Senior Vice President of Global Sales at IHG Hotels & Resorts


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