
Great Hotels of the World reports a 51% increase in meetings and incentives enquiries for 2011 in comparison with 2010.
53% of Great Hotels of the World’s MICE enquiries have come from the UK and Ireland, followed by Germany (16%) and France (13%). Based on 2010, 2011 has seen a 39% increase in new enquiries from the UK and Ireland, an 18% increase in new enquiries from Germany and a 96% increase in new enquiries from France. Other enquiries have come from the Belgian market and the Scandinavian market, as well as the US, Middle Eastern, Russian and Asian markets. Great Hotels of the World’s MICE department has also seen a 47% increase in enquiries from agencies.