Baillie Lodges, the Australia-based boutique luxury hotel platform, strengthen its footprint in South America with the acquisition of a majority share in Tierra Hotels.
The partnership officially started on August 27, following a long-term collaboration between the Baillie team and Miguel Purcell, founder of Tierra Hotels. The Purcell family will retain an ownership stake in the portfolio, a portfolio that includes three luxury lodges in Chile — Tierra Patagonia, Tierra Atacama and Tierra Chiloé.
The acquisition is built on Baillie Lodges' existing portfolio of properties in Australia, New Zealand and Canada. Following the acquisition, Baillie Lodges will own and operate 10 lodges across several global destinations. The company will invest in the Tierra properties in Chile and plans to grow Tierra’s hotel platform through acquisitions and new greenfield developments.
The properties share a commitment to the sustainability of the natural environment and surrounding communities in which they operate. In these hotels, guests can enjoy natural attractions as well as cultural experiences, and the intimacy of the luxury lodges.
We are delighted to work with the Baillie Lodges team. We both take a personal approach to hospitality, customizing unique and enriching experiences for guests who are looking to explore the world in a meaningful, sustainable way.
Miguel Purcell, founder of Tierra Hotels
This partnership is a natural fit for our companies and teams, and we look forward to sharing these wonderful new properties and experiences with our guests. Both brands share a vision for delivering exceptional, immersive experiences, and I am thrilled for our teams to join forces and continue exploring new frontiers in hospitality and leisure as the world gets back to traveling.
Michael Moret-Lalli , Baillie Lodges Executive Chairman
