The 18th edition of the Global Lodging Forum will examine the hotel brand and its adaptability to different international markets during the second panel on Monday, March 17.
Can a hotel brand correspond to the "One size fits all" concept? How much can they adapt to the different markets in their international growth? All these subjects will be discussed next March 17, during the second panel at the Global Lodging Forum entitled "What is the acceptable level of brand flexibility to allow international development?".
Several personalities from the international hotel industry will be present to debate the question: Phlippe Bijaoui, Vice President Europe InterContinental Hotels Group, Laurent Bonnefous, Chief Development Officer B&B Hotels, Matthieu Evrard, Executive Director - Development & Asset Management Louvre Hotels Group, David Heijligers, Senior Director Development France & Benelux at Hilton, Christian Karaoglanian, Chief Development Officer Accor, and Elie Younes, Senior Vice President Development at Carlson Rezidor Hotel Group.
Does the panel interest you? Register quickly for the 18th edition of the Global Lodging Forum, to be held next March 17 and 18 at the Bristol Hotel in Paris. Seating is limited.
For more than 18 years, the Global Lodging Forum has been the only international platform organized in France where all the universes related to the growth of the hotel industry may gather, bringing together operators, banking institutions real estate, promoters and developers. More than 500 heads of the biggest hotel groups, financiers, developers, investors, etc. all come together to take stock of the state of affairs for French, European and global hotel chains. The format of the Global Lodging Forum, spread over four half days, alternates detailed market analyses by MKG Hospitality, thematic panels, and, perhaps most importantly, informal introductions that become business meetings during the breaks.
Several personalities from the international hotel industry will be present to debate the question: Phlippe Bijaoui, Vice President Europe InterContinental Hotels Group, Laurent Bonnefous, Chief Development Officer B&B Hotels, Matthieu Evrard, Executive Director - Development & Asset Management Louvre Hotels Group, David Heijligers, Senior Director Development France & Benelux at Hilton, Christian Karaoglanian, Chief Development Officer Accor, and Elie Younes, Senior Vice President Development at Carlson Rezidor Hotel Group.
Does the panel interest you? Register quickly for the 18th edition of the Global Lodging Forum, to be held next March 17 and 18 at the Bristol Hotel in Paris. Seating is limited.
For more than 18 years, the Global Lodging Forum has been the only international platform organized in France where all the universes related to the growth of the hotel industry may gather, bringing together operators, banking institutions real estate, promoters and developers. More than 500 heads of the biggest hotel groups, financiers, developers, investors, etc. all come together to take stock of the state of affairs for French, European and global hotel chains. The format of the Global Lodging Forum, spread over four half days, alternates detailed market analyses by MKG Hospitality, thematic panels, and, perhaps most importantly, informal introductions that become business meetings during the breaks.
