
A subsidiary of Dubai Holding, the Middle-Eastern group has a strong desire to establish itself in Continental Europe. Less than one month after the parent company bought out the British group Tussauds, Jumeirah International’s presence at the helm of InterContinental Paris is already being felt. Such an investment strongly resembles the first fruits of a European strategy
The image has travelled around the world. Two international tennis champions, Roger Federer and André Agassi, played a few rounds more than 200 metres up on the heliport of the futurist hotel Burj Al Arab at Dubai, transformed into a tennis court for the occasion. This ultra-luxury hotel, which...
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