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Jordan to protect a bright future in a troubled environment

11 min reading time

Published on 04/04/11 - Updated on 17/03/22

During a troublesome year when most hotel markets in the Middle East struggled to cope with deteriorating demand, Jordan excelled and reversed the effects of the downturn a year earlier. A polished tourism product, first-rate infrastructure and excellent campaigning by authorities made sure this regional gem continued to shine.

Economy and accessibilityAccording to the Jordan Tourism Board JTB, indicators for January were encouraging, which ushered a 7% increase in revenues over the same month of 2010, and a 6.1% increase in number of visitors. Although these figures are positive, JTB expects regional developments to...

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