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Job Description
The Brand Content Manager is responsible for defining the communication strategy across the French market and implementing the brands' media and non-media communications, as well as operational deployment of the brands' content strategy.
Main accountabilities:
- Media communication : build and follow the annual brands communication plan (brief to agencies and to media performance teams, collaboration with e-commerce teams as well as coordination to create and develop media related to the planning).
- Operational communication : interface with cross-functional departments : strategic marketing, internal communications, partnerships, press relations, and support in-hotel communication tools and hotel specific plans (openings, flagships, event, etc) and ensure compliance with brand’s graphic charter.
- Monitor KPIs to measure the impact of communication actions and ensure their continuous improvement.
- Responsible for the follow up of the communication budget in his/her scope of brand / country.
- Impactful partnerships – ensure strong partnerships to enable brand awareness for both brands.
Qualifications
- Master degree in communication
- Excellent team work skills and collaborative attitude
- Great at networking and stakeholder management
- Adaptable to complex international group
- Expertise in building a 360 communication plan incl. social media
- Creative and well organized
- Excellent oral and written expression
- Language proficiency: fluent in English + French
Additional Information
What's in there for you?
- Unique opportunity to develop your career with worldwide Augmented Hospitality leaders.
- Package of benefits and perks of working for Accor, including discounts for hotels worldwide, and much more!
- Work in a multi-national team.
- Hybrid way of working
- Corporate Social Responsibility activities.
If you see yourself in this role, join us and let your talents shine. Apply now and let's shape the future of hospitality together.
Company Description
Join us at Accor, where life pulses with passion!
As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,500 hotels, 10,000 restaurants, and lifestyle destinations, in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.
By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.
You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!
You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.
Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.
Hospitality is a work of heart,
Join us and become a Heartist®.
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