Job Description: Join our team as a Cross-Channel Campaigns Manager for Europe North Africa! As a Cross-Channel Campaigns Manager, you will play a pivotal role in supporting the Director of Cross-Channel Campaigns in Europe North Africa. You will be responsible for strategically planning and coordinating commercial campaigns for our brands, maximizing web direct revenue, and enhancing the customer experience. This exciting position can be based in Paris, London, Munich, or Warsaw.
Cross-channel campaign management
- Coordinate and ensure follow-up on campaign orchestration between Brand Marketing, Loyalty, Ancillary and Ecommerce teams
- Animate monthly meetings between Marketing, Loyalty, Ancillary teams and channel owners to align on content exchange and to ensure campaigns are delivered on time.
- Own the Integrated Communication Plan (ICP) deck and make sure all campaign activations are up to date in calendar overview across Europe and North Africa
- Manage 360° activation plan with owned and paid channels to answer specific business need or ad hoc project (need destination, Paris 2024, Air France partnership..)
- Coordinate reporting from channels to create consolidated overview on KPIs
Project management tool & workflows
- Support the deployment of project management tool across multiple teams (Marketing, Ecommerce, Communications, external agencies…) to create campaign workflows, tasks prioritization and resource allocation
- Support in documenting campaign workflows, briefings and any new implemented process
Communication
- Put together animation plan in concise decks for external partners and internal senior leadership Feed in ICP updates and key campaign results for communication newsletters with hotels and owners.
Qualifications
QUALIFICATION / COMPETENCIES:
- Business degree, ideally within Digital Marketing
- Project management experience, preferably within Digital Marketing
- +2 years project management in Ecommerce/Digital Marketing
- Ability to handle multiple tasks and tight deadlines with confidence and ease.
- Good understanding of customer touchpoints and booking funnel (Media, CRM, SEA, Affiliation..)
- Working with cross-functional team with multiple project owners.
- Customer-oriented & target group-focused.
- Strong communication, management & organizational skills.
REQUIRED SKILLS AND KNOWLEDGE:
- Fluent English mandatory
- Speaking another EU language is a plus
Additional Information
What's in there for you?
- Unique opportunity to develop your career with worldwide Augmented Hospitality leaders.
- Package of benefits and perks of working for Accor, including discounts for hotels worldwide, annual bonus based on your own performances, and much more!
- Work in a multi-national team.
- Hybrid way of working (3 days in the office + 2 days at home).
- Talent development opportunities.
- Corporate Social Responsibility activities.
Ready to embark on this exciting journey as a Cross-Channel Campaigns Manager? Apply now and let your heart guide you to a world of passion and opportunity.
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote development of all people, including those with disabilities.
When applying, do not hesitate to let us know any specific needs you may have so that we can take them into consideration.
Company Description
Join the Accor Group, an ecosystem of over 45 brands, 5,500 hotels, 10,000 restaurants, and lifestyle destinations.
With us, your personality is valued, your opportunities for growth know no boundaries. Every action you take can have a positive and memorable impact on the experience of our customers, your colleagues, and also, on the planet, contributing to pioneering the art of responsible hospitality.
Become a Heartist®, and let your heart guide you into a world where life pulses with passion.
#WeAreHeartists
To discover the life that awaits you at Accor, visit https://careers.accor.com/
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