Hospitality Awards 2021: the candidates' social responsibility initiatives

5 min reading time

Published on 23/11/21 - Updated on 17/03/22

Hospitality Awards RSE

The 21 candidates in this category have shown solidarity during the Covid crisis, accompanied the sick by bringing them comfort and many other initiatives that you will find below.

Discover the All Heartist Fund by Accor

Created in April 2020, the Accor All Heartist fund aims to take care of people (individuals, not corporation nor businesses) who are in distress due to Covid-19 multiple impacts, both personal and professional.

Thanks From Iso

Thanks From Iso was an exhibition of artistic creations and letters of gratitude from guests in Accor isolation hotels, along works by artist Ruby Jones.

The Dixon, Tower Bridge

We understand and recognise our responsibility to support the local community which began long before The Dixon was conceptualised. The team’s focus is to support local schools and businesses including specifically creating opportunities for young people. All levels of the hotel team are involved with Social Responsibility; from supervisors, departmental managers, hotel management and head office. Our social responsibility is understood at the heart of the hotel, combining our staffs passion of the future of hospitality and inspiring young people.

SPART, a true human project within the Centaurus group

Sport is CENTAURUS’ DNA. It is a true human project within the company, and as a goal to contribute to the associates’ good health, to their development and to federate the different teams.

Vignette Collection: a means for good

Weaving responsibility, community and locality together, Vignette Collection is a means for good – as a brand, in our hotels, and through our guests’ choices.

Journey to Tomorrow

Journey to Tomorrow is IHG Hotels and Resorts’ 10-year responsible business plan – our global commitments to make a positive difference for people, communities and planet.

Hostel du Père Pedro

Have you ever heard of a hotel’s income entirely dedicated to a humanitarian organization? This is what Hostel du Père Pedro is made for.

Helping our community

A multi award winning hotel, the London Heathrow Marriott has worked hard to tackle many social and environmental issues in the diverse community of Hillingdon. Situated close to one of the world’s largest airports, our 393 bedroom property is more than just a busy airport hotel.

Co-Study Spaces

Over a period of 6 months the Brussels Marriott Hotel offered all their empty meeting spaces to a student organization in order to provide students a place to study: Co-Study Spaces.


In April 2020 NH Hotel Group launched NH Response, a series of initiative to help governments, health authorities and social organizations deal with the crisis.

 Year of the Veg

On 1 October 2020, we launched the “Year of the Veg” – becoming the first hotel group to go completely vegetarian across all its restaurants, bars, and food services for an entire year. Inspired to act on climate change and environmental conservation, we decided to phase out meat to focus on creating compelling plant-based cuisine instead.

 The Hidden Lost Heritage

Cultural heritage product used for extraordinary hotel opening gift made by unemployment women during pandemic, financing by the hotel.

Room Mate Hotels, first hotel chain to provide free COVID-19 tests

Room Mate Hotels has been the first hotel chain in the world to offer free antigen tests for its clients and employees, in collaboration with Quirónprevención, an occupational risk prevention company. Upon the arrival of clients to the hotels, registered nurses performed rapid antigen tests at check-in. In addition, an additional service to monitor their symptoms was offered through a mobile application that they could access during their stay.

General Manager

With the awareness of all our individual and corporate responsibilities for a more livable and viable world, we have implemented several social responsibility projects. We worked together to do better every day and to benefit all life.

Sun Children Cancer Fund

One of the main pillars of our overarching sustainability principle is Community Engagement. In this light, we have designed a programme that builds on the philanthropic and children-focused commitment established in 2004 by our Group: Children at Heart. We believe the path out of poverty begins with equality for all—basic human rights, great education, adequate healthcare. Each of our hotels plays a part in the everyday lives of their neighbouring communities by collaborating with nonprofit partners to support the next generation. Sun Resorts has been the main support and founder of the Sun Children Cancer Fund.

Meals to Smiles

IHCL put in every ounce of energy into supporting the nation’s COVID warriors through meals to smile program and delivered 4.5 million meals across 38 locations.

Taj for Family

Through Taj for family, IHCL has positively impacted 7,000+ lives across locations India. The program has offered support to marginalized workers of the hospitality.

Bath Amenities donation

At the Hotel Alfonso XIII, a Luxury Collection Hotel in Seville, Spain we always have in mind those in need. For that reason, we are all aware that with our daily work we can manage to make many people happy and what is more, healthy. We are proud to see how our bath amenities can have a second life and above all, how they can change other people's lives too.

Giving Bag 

During the pandemic, the Westin Excelsior Rome made a tangible contribution to the local community by embracing the culture of giving back.

I wish to come and support the candidates and grasp the opportunity of a unique networking evening.


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