The French group announced the implementation of AccorLocal, its local services offer that is accessible through an application, created for its hotels' neighbors .
This announcement is part of the strategy to externalize AccorHotels' to better integrate the life in the neighborhood around its properties.
The program AccorLocal, mentioned in previous articles, allows residents to benefit from several of Accor Hotels services through a mobile application. Flower delivery, laundry, dry cleaning, yoga classes... it offers to open hotel services to new clientele. The pilot programs were mostly implemented in Paris, for example at the ibis Paris Bastille Opéra, which opened up to its neighborhood.
The diversification of sources of revenues resulting from this new system relies on agreements with local businesses; it will be developed internationally throughout 2018 and 2019.
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