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IHG Launches iPhone Booking Apps for Each of its Seven Hotel Brands

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Published on 24/06/11 - Updated on 17/03/22

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IHG reports that it has gone from under $1 million in monthly revenue to $10 million in just over a year

IHG (InterContinental Hotels Group) announced yesterday the continuation of its mobile app strategy with iPhone booking apps for each of its seven brands – InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Hotel Indigo, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites and Candlewood Suites. These new apps provide customers with the functionality to find and book hotel rooms, check rates and view or cancel reservations.Most guests – 65 percent – who book through a mobile device are staying at IHG hotels the same night or within one day.IHG has seen a nearly 1,000 percent increase in room night bookings from mobile devices. In the first five months of 2011, IHG has surpassed its 2010 total number of room night bookings from mobile devices.

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  • InterContinental Hotels Group United Kingdom
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