Staycity Group opens new Wilde Aparthotel in London's East End

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Published on 09/09/24 - Updated on 23/10/24

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Staycity Group, has opened a new Wilde property in London's East End, close to Petticoat Lane. The Wilde London Liverpool Street aparthotel features a mix of modern design and local influences, appealing to both leisure and business visitors.

This is the first Wilde property to showcase the brand's updated look, with redesigned interiors. The ground floor includes a lobby, bar, and communal areas. The space incorporates art and ceramics from local London artists. A central feature is the curved bar with handmade terracotta tiles, while it is open to both guests and non-residents.

The aparthotel offers an extended menu for breakfast, lunch, and dinner, using locally sourced ingredients. A coffee shop provides barista-made drinks, and a self-service shop offers gourmet snacks and meal bundles, with the option for guests to pre-order items for their apartment.

“We are very excited to open in Liverpool Street and to unveil the new direction for Wilde, which takes its design cues from the locality and the history of the East End. Our stunning artworks, and around 70% of our food and drink, are sourced from the best of local suppliers and artists, who we’re keen to support and celebrate,”  “The location of Wilde London Liverpool Street, in the heart of this popular, vibrant area, is perfect for both leisure and business travellers, offering fantastic access to travel hubs, places to visit and lively bars and restaurants. Sunday’s are a particular feature here, with a busy market crammed with fashion and textile stalls and street food vendors. We look forward to welcoming guests from around the world as well as anyone popping in for a drink or a bite to eat.” - Kelly Morgan, managing director, Wilde Aparthotels.

Wilde London Liverpool Street features 106 apartments, ranging from one-bed units to studios with private balconies and terraces. Some apartments offer views of the London skyline, and there are six accessible rooms. All apartments include a fully equipped kitchen and dining space, catering to both short and longer stays. Located a five-minute walk from Liverpool Street Station, the aparthotel offers easy access to the rest of the city.

This new opening adds to Staycity’s existing Wilde properties in London, which are located in Aldgate, Covent Garden, and Paddington. The company also operates in several other cities across Europe, with plans for further expansion in Cambridge, Oxford, Lisbon, and Porto.

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