The hospitality industry is constantly changing, generating ever more innovative concepts. Among these revolutionary concepts are capsule hotels, a category that responds to many of today's challenges and constraints. How do you maximise a hotel's return per square metre while ensuring an optimal customer experience? How do you set up in locations where relatively little land is available? What products should be developed to compete with hotels on price? These are just some of the questions behind the unique hotels that are taking cities around the world by storm.