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Outdoor Accomodation is digging out its heels

9 min reading time

Published on 24/07/14 - Updated on 17/03/22

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Camping Homair

In this constantly changing environment, campsites have undertaken a critical ‘self-examination’ with the aim of ensuring the sustainability of their model. Even if it has not really felt the impact of the economic crisis, given the dynamism of its activity in 2013, the camping sector must nevertheless adapt its product to evolving behaviors and expectations of consumers. Now, the sector has to address barriers, namely the surge of OTAs, the impacts of the economic crisis or even the stringency of impending regulations for campsites, which are slowing down its development.

Key factsNumber of campsites in France: 8 381 Number of overnight stays in 2013 : 108.6 millionEstimated turnover for 2013: 2.2 billion eurosFrench outdoor accommodation sector’s rank at international level : 1st in Europe and 2nd worldwideThe camping sector does not know the crisis, particularly in...

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