Nicolas Dayot, President of the Fédération Nationale de l’Hôtellerie de Plein Air (French federation for campsites) and campsite operator in Brittany offers a broad panorama of the camping activity in France, a sector for which many opportunities remain to be seized.
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In the longer term, have you made an initial assessment with all FNHPA members? How do they project themselves? How do they perhaps plan to change their offers, their website, their
communication, etc.? Are any of them already starting to react?
Finally, the source of concern for the future is above all about rescuing the upstream, i.e. our suppliers, because we invest a lot every year, it’s one of the sources of our attractiveness. You were talking earlier about water parks, playgrounds, restaurants, services that we can develop on the campsites and that we add each year to be obviously more attractive and more creative and to satisfy a clientele that always wants
new things. Our fear this year is that if the campsites stop their investments during the autumn-winter 2020-2021, the suppliers will not recover and we will lose some of the creativity that allows us to develop our offer. We encourage campgrounds to continue to invest this winter to better bounce back afterwards because we are quite optimistic. Obviously nobody knows if the Coronavirus will be present again for the year 2021, if in the meantime a vaccine will have been found or not or if it’s a phenomenon that will come back every year knowing that we will be more ready next year than this year of course but it’s all crystal ball.
But we think that the French and foreigners living close to us may have developed habits that will last for a
while, perhaps two, three years or even longer by going on holiday not far from home rather than to the other side of the world. In any case, if we draw a parallel with what the travel agencies imagine, it comforts us in this analysis, since the travel agencies say that part of the world’s population may find it difficult to
regain a rhythm of travel in the next two years. This means that people will go on holiday in France and will go on holiday in border countries.
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